LG Electronics has announced a major global expansion of its advanced materials business, unveiling LG PuroTec, an innovative antimicrobial glass powder, at Chinaplas 2025 in Shenzhen, China. This strategic move represents a significant advancement in the company’s international market presence for specialized materials.

The expansion leverages LG’s expertise in glass technology, originally developed for home appliances, into broader industrial applications. LG PuroTec’s versatile antimicrobial properties make it suitable for diverse sectors including construction, medical devices, and textiles, offering enhanced protection against bacterial growth and contamination.

A key innovation of LG PuroTec lies in its composition, which incorporates silver and zinc components to deliver both antibacterial and antifungal properties. The material can be effectively integrated into various substances including plastics, paints, and rubber, even in minimal quantities, while maintaining its antimicrobial efficacy.

Since its initial launch in 2023, LG PuroTec has established a strong presence in Asian markets, particularly in China, Vietnam, and India. The company’s commitment to innovation in this field is evidenced by its portfolio of over 420 patents related to glass technology, demonstrating its technical leadership in advanced materials.

Looking ahead, LG has outlined plans for further market expansion, particularly targeting European and North American regions. The company has scheduled a major presentation at K 2025 in Düsseldorf, Germany, signaling its commitment to establishing a global presence in the advanced materials sector.

The expansion of PuroTec aligns with LG’s broader strategy to diversify its business portfolio and meet growing market demands for antimicrobial solutions. Beyond PuroTec, the company continues to invest in innovative materials like Marine Glass, indicating a comprehensive approach to advanced materials development.

This global expansion represents a significant milestone in LG’s evolution as a provider of advanced materials, positioning the company to address increasing demand for antimicrobial solutions across multiple industries while strengthening its international market presence.

News Source: https://www.lgnewsroom.com/2025/04/lg-expands-advanced-materials-business-globally-with-lg-purotec/