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Yahoo buys social shopping website Polyvore for undisclosed amount.

Yahoo
Yahoo

Yahoo Inc. Chief Executive Marissa Mayer’s acquisition spree shows no signs of abating. Friday afternoon, the company announced the acquisition of Polyvore, a fashion commerce site powered by community members that create image collages to put together outfits and interior design plans.
“We believe that bringing this type of community and commerce-driven experience to Yahoo’s industry-leading content will transform the user experience across our digital magazines and verticals,” Yahoo executive Simon Khalaf wrote in a Tumblr post detailing the deal. Yahoo did not disclose the purchase price, but said Polyvore staff — including CEO Jess Lee — would join Yahoo and the company’s core offerings would continue to run independently. Yahoo has acquired at least 50 companies since Mayer took over the helm three years ago.

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